Zibal is seeking a motivated and enthusiastic Sr. Digital Marketing Specialist for understanding the target market and their needs, involves the promotion of products and services through a variety of digital channels, lead the development and execution of PR, SEO, content marketing, SEM, social media and email marketing programs. You will work with cross-functional partners to execute strategies and tactics to reach the respective audience.
Responsibilities:
- Developing and implementing comprehensive multi-channel marketing plan, strategies and setting goals and KPIs based on business roadmap
- Analyzing and choosing the best Marketing Channels based on business strategies
- Planning and executing digital campaigns to generate leads, brand awareness, product and services promotions and implementing PR strategies and programs
- Develop, implement, and monitor the social media strategy
- Prepare accurate reports on our marketing campaign’s overall performance
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Collaborate with agencies and other vendor partners
- Management of planning and presence of the company in events and exhibitions
- Planning, developing and implementing PR strategies and programs
- Monitoring market trends, researching consumer markets and competitors’ activities to identify opportunities and key issues...
- Coordinate with advertising and media experts to improve marketing results
- Develop and monitor campaign budgets
- Identify the latest trends and technologies affecting our industry
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